Diploma in Sales and Marketing

Pro
24 Months
5

PGK 7,900.00/Year

Course Overview

The Diploma in Sales & Marketing is designed to provide students with a strong foundation in the principles and practices of sales, marketing, and customer engagement. This program combines essential theoretical knowledge with practical application, focusing on marketing strategies, consumer behavior, communication, inventory management, and the use of digital tools such as social media. It is tailored to align with international standards, preparing graduates for careers in business development, retail, digital marketing, and client relationship management.

What You will Learn

Course Format

Duration Course

Program Content

Strategic Sales & Marketing Techniques

Learn effective planning, goal setting, and prioritization techniques to increase productivity in a sales-driven environment.

Understand inventory control systems, stock management techniques, and the role of inventory in customer satisfaction and sales efficiency.

Develop mathematical and analytical skills for pricing strategies, profit analysis, and financial decision-making in sales contexts.

Digital and Social Media Marketing

Enhance professional communication skills, including emails, proposals, and reports essential in sales and marketing operations.

Learn the fundamentals of marketing strategies, sales techniques, customer acquisition, and market analysis.

Focuses on affordable and scalable marketing tactics for small enterprises, including local branding and promotions.

Customer Relations & Communication

Gain practical tools to manage customer complaints, internal disputes, and negotiation challenges in sales settings.

Explore digital marketing techniques using platforms like Facebook, Instagram, and LinkedIn for campaign creation and lead generation.

This course is 24 units upon completion, structured to meet diploma-level certification standards in Sales & Marketing globally.